The Group’s commitment to sustainable development and its long-term vision have allowed the group to close 2024 with great satisfaction over the work performed and milestones reached in the many projects underway.

Despite the instability and uncertainty caused by the current geopolitical context, with inevitable impact on the main financial indicators, the organization’s steadfast commitment to a single way of viewing and managing its business has allowed the group to continue to make progress, remaining firmly grounded on a solid business track record.

Our strategy remains guided by the purpose of contributing to the well-being of society by delivering solutions that enhance everyday spaces, while caring for people and the planet, and fostering prosperity. Sustainability is the driving force behind our company in its mission towards this purpose. We are proud to have been awarded the EcoVadis Platinum Medal, the highest recognition by this entity, in 2024, placing the group in the top 1% of the 150,000 companies rated in 180 countries.

This edition of the integrated annual report describes the most significant actions and main milestones of the group’s activity in 2024, centering around the three areas covered by our purpose: People, Planet and Prosperity. 

People

We would like to start with a special dedication to the victims and all those affected by the cold-core low floods in eastern Spain in October, particularly to the team at our Quart de Poblet plant. Our solidarity led to the rapid creation of a crisis committee and immediate mobilization of material and financial resources, and the creation of a social fund that helped mitigate the impact. This response exemplifies the commitment, empathy and cohesion of Roca Group’s team.

We continue to make progress towards consolidation in a work environment of quality, diversity and inclusivity. In 2024, the group began to implement its new talent development model, Roca Group Way, and gradually expanded the Roca Group Corporate University’s training options, thus strengthening continuous learning and development of key competencies for the future.

The We Are Water Foundation has ramped up its activity with prominent presence at major global forums on the culture of water and new cooperation projects which have extended to countries like China, Colombia and Mongolia for the first time, reaching 4 million people helped around the world.

Planet

Our commitment to the Planet hinges around a cross-cutting strategy based on innovation and active involvement in our production centers, with the goal of progressively minimizing the environmental impact of our operations.

Roca Group’s leadership in industrial decarbonization, reinforced by the commissioning of the first electric kiln for the production of ceramic sanitaryware in 2023, was further established by the consolidation of the sector’s first emission-free factory in the world, a milestone that has set a new industrywide standard for ceramics, historically intensive in power usage and greenhouse gas emissions.

In line with our climate ambitions, our emission reduction goals have been validated by the Science Based Targets initiative, and we have reached a cumulative reduction of 53% of scope 1 and 2 emissions compared with 2018. We have also signed an agreement guaranteeing the supply of 100% renewable electric power for all our operations in Europe starting in 2025.

In parallel, we continue to implement our circularity roadmap, creating specific plans for each continent, with ambitious targets and total transparency, endorsed by international bodies of the highest rigor.

Prosperity

In a context of global economic slowdown and uncertainty due to geopolitical tensions, we have reached a turnover of 1,948 million euros, with an EBITDA of 14.7%. Despite this complex environment, the group has remained financially sound and increased its current investments to 155 million euros, the largest volume in recent years, thus ensuring our capacity to continue to grow.

Our strategy of inorganic growth has been reinforced by the incorporation of new specialized companies responding to bathroom space transformation trends: Innotec (installation systems), Idral (faucets), and Nosag & IneoCare (adaptability solutions). These acquisitions strengthen our Competence Centers and broaden our technological capability and know-how.

The Roca Group Ventures platform has continued its efforts towards identifying and collaborating with start-ups and funds seeking disruptive innovation in the sector, while promoting an internal culture of entrepreneurship and transformation.

In February 2025, we presented Roca City, a reflection of our long-term vision in the form of an ambitious project of urban regeneration that will transform our historical industrial lands in Gavà and Viladecans (Barcelona) into a new source of development of the economy, sustainability and innovation for the construction industry. A project that symbolizes our commitment to the land, people, and the future.

The Board of Directors would like to express our appreciation for the effort, engagement and commitment shown by the 19,532 people who comprise Roca Group and for the trust shown by our customers, suppliers, shareholders and other stakeholders.

Together, we continue to build a future where positive impact is multiplied through each of our actions. Together, we are Roca Group.