20,000 professionals from over 80 nationalities
ABOUT ROCA GROUP
WORLD LEADER IN PRODUCTS FOR THE BATHROOM SPACE
Established in Barcelona in 1917, Roca Group is a family-owned company and a world leader in the design, production, and marketing of bathroom products for architecture, construction, and interior design.
Dimension and global reach
The group remains true to its long-term strategy based on excellence, growth, and sustainable development.
Commercial presence in over 170 countries
81 factories in 22 countries across all 5 continents
€2,057 million in revenue in 2023
81 Factories
22 Countries
5 Continents
This global distribution ensures a model of proximity production and sourcing.
MISSION AND VISION
The group's Mission and Vision establish an approach based on creating shared value with the aim of producing a threefold positive impact in economic, social, and environmental terms.
Roca Group's corporate project is characterized by a long-term strategy based on growth. The group ensures it can develop sustainably by achieving the necessary profitability to remain an independent company capable of investing continuously with an eye on the future.
The group has a balanced geographical spread with a significant presence in both mature markets and emerging economies. This balance makes it possible to reduce the risk arising from economic uncertainties and to increase business opportunities.
STRATEGIC PILLARS
A strategy underpinned
by six pillars
GROWTH
Development of solutions that add value and improve people’s lives as a guarantee of sustainable growth and viability.
OPERATIONAL EXCELLENCE
Application of methodologies and resources that help build a more agile, productive, and fast-learning organization.
DIGITAL TRANSFORMATION
Digitalization and technological integration to standardize and streamline processes, optimize the value chain, and generate new business models.
INNOVATION
Whole-of-business involvement in R&D + Innovation and simultaneous development of a hybrid entrepreneurial model together with emerging companies.
SUSTAINABILITY
The ambition to leave future generations with a better society and planet puts sustainability at the centre of all activities.
PEOPLE
The Talent Management Department and the Roca Group Corporate University ensure that all employees continue to grow and develop professionally.
Commercial brands
Roca Group encompasses several brands that meet a wide variety of client needs in each market, channel, and category.
Each brand adds differential value in its competitive environment while conveying the group’s core values.
Global brands
Worldwide presence with a uniform and consistent personality
Local brands
Specific to regional and societal settings
Specialist brands
Confined to categories that require specialized value propositions
Annual Reports
Check out the most significant data about Roca Group's activity throughout the years.
See Annual Reports